This quote has always struck me as a quote directed towards children - but learning doesn't stop when you receive your degree - learning is a lifetime experience. In today's world, you must continue to learn to be the best in your field.
A simple and inexpensive way to improve in your field of business is to read a book relative to your industry and find ways to gain YOUR competitive advantage. Here are 5 of Amazon's Best Sellers in Business to help you get inspired for 2014!
#5. Contagious: Why Things Catch On. Wharton marketing professor Jonah Berger has spent the last decade answering the question, "What makes things popular?" Most people think advertising. Not so, according to Berger, it's word of mouth. The trick is how to boost awareness without coming off as self-serving. Whether you need to spark something viral with a product, a person, or an idea, look no further than Contagious.
#4. Eleven Rings: The Soul of Success. Head coach of the Chicago Bulls and Los Angeles Lakers, Phil Jackson has won more championships than any coach in the history of professional sports. More importantly, according to Eleven Rings, he coached from a place of deep values. Being tagged as the "Zen master" coach, he developed a new approach to leadership based on freedom, authenticity, and selfless teamwork. Unique in the ultra-competitive world of professional sports, this method is equally needed in the business world today.
#3. Playing to Win: How Strategy Really Works. A.G. Lafley, CEO of Procter & Gamble, co-authors with strategic adviser Roger L. Martin to outline the strategy P&G used to double sales, quadruple profits, and increase market value by more than $100 billion during Lafley's tenure between 2000-2009. Leaders in any organization will learn the essential elements for business success: where to play and how to win, while implementing five essential strategic choices. The ideas in this book can help you turn a brand around or make a great one even better.
#2. Give and Take: A Revolutionary Approach to Success. Wharton's youngest tenured professor, Adam Grant, Ph.D., reveals his pioneering research on how focus on the traditional "indicators" of success like passion, hard work, talent, and luck don't play the role we once thought. Grant shows how three interaction styles in the office have a surprising impact on success. Praised by bestselling authors such as Dan Pink, Robert Cialdini, Seth Godin, and more, Give and Take promises an approach to success that could transform any organization.
#1. Lean In: Women, Work, and the Will to Lead. Sheryl Sandberg, CEO of Facebook, is ranked on Fortune's list of the 50 Most Powerful Women in Business and Time's 100 Most Influential People in the World. Lean In expands on her now famous TEDTalk (viewed over 2 million times) where she described how women unintentionally hold themselves back, and offers solutions to empower women to achieve their full potential. Called an "inspiring call to action and a blueprint for individual growth," Lean In is an important conversation-changer for women in business.
I am excited for the promise that 2014 holds. I hope that you will be inspired to grab one of these books or another great book from your industry and unlock the potential for your business. I look forward to a year of family, friendship and great business relationships!
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